Program Description:

As the workplace continues to evolve, one thing remains clear: training and talent development professionals must show that their programs deliver results.

In a time of tighter budgets, dispersed teams, and rising expectations, demonstrating impact and ROI is no longer a nice-to-have- it’s a necessity.

Stakeholders want more than participation numbers and positive feedback, they want evidence of learning, behavior change, business impact, and even ROI.

This session will help you shift your thinking about results. You’ll learn how to apply ROI thinking, starting with the question Why?, to ensure your programs are designed with purpose and aligned to organizational goals.

From setting clear objectives to identifying success measures, collecting data, and communicating impact, this session offers a practical roadmap for measuring what matters.

In this session, you will:

● Clarify why the work you do matters.

● Recognize the importance of impact and ROI.

● Calculate ROI.  

About the Speaker:

Patti Phillips, PhD, CEO of ROI Institute 

Patti P. Phillips, Ph.D., is the co-founder and CEO of ROI Institute, Inc., a United States-based consulting firm that serves for-profit, not-for-profit, government, and non-governmental organizations in 70 countries as they build capability in measurement, evaluation, and human capital analytics using the ROI Methodology®.

An internationally recognized leader in measurement and analytics, Patti is routinely invited to speak at conferences worldwide and contributes to the growing amount of research in human capital and human capital analytics. Her expertise is documented in over 50 books, published in more than a dozen business journals, and cited on CNBC, Euronews, and National Geographic. She is a thought partner to organizations such as The Conference Board, Institute for Corporate Productivity, and Cognota. Patti, along with her business partner and husband, Jack Phillips, received the 2024 Thought Leader Award from the Association of Learning Providers (ISA), the 2022 Association for Talent Development (ATD) Thought Leader Award, and the 2019 Center for Talent Reporting Distinguished Contributor Award.

In 2019, she was named among the top fifty coaches globally by the Thinkers50 organization and named a finalist for the Marshall Goldsmith Distinguished Achievement Award for Coaching. Patti served as the vice chair and finance committee member of the United Nations Institute of Training and Research (UNITAR) board of trustees.

She is currently chair of the UNITAR Evaluation Board and the International Federation of Training and Development Organizations (IFTDO). She is also chair of the Institute for Corporate Productivity (i4cp) People Analytics Board and Distinguished Principal Research Fellow, Human Capital, for The Conference Board.

ATD Capability aligned to this event: 

Impacting Organizational Capability: Data Analytics

• Knowledge of principles and applications of analytics, for example, big data, predictive modeling, and business intelligence. 
• Skill in analyzing and interpreting results of data analyses to identify patters, trends, and relationships among variables.

Associated credits: 1.25

ATD Recertification Credits:  

ATD Mid-Atlantic Regional Webinar Programs are pre-approved through the ATD Greater Philadelphia Chapter by the ATD Certification Institute for continuing education credits. These credits are based on the ATD Capability Model may be applied towards recertification by Certified Professional in Talent Development (CPTD) and Associate Professional in Talent Development (APTD) credential holders.

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